Studio Mario Pasquotto recently developed the restyling of Marco Mosconi’s logo.
The main objective is to reach a more personal and unique style, in order to achieve this the writing was accomplished by a calligrapher, Mikhail Vlasov, who made the graphic materials and corrections look more natural. The wording was then bonded more strongly and coherently to the grape icon thanks to a flourish, which makes the “M” unique and an effective and recognizable graphic element.
The new logo will soon be applied to the labels, in a refined restyling, keeping the recognizability of the products as a starting point.